Our client needed a website redesign. Keeping to the roots, and the themed colors of earth, our clients wanted a simple website that conveyed good coffee, a welcoming student environment and easy menu access.
We created a website reusing their logo and branding but updating the non-friendly experience to a minimal, user friendly website. I solidified my design thought process here, starting by talking to our current and potential customers, interviewing my clients, beginning with wireframes, conducting usability testing and creating high fidelity prototypes of the website to-be for our clients.
Site Map shows our thought process and user flow for the website
Wireframes and alternative designs for determining our final website design